Article Onze

Article Onze Tourisme, a multi-channel marketing and tourism activation consulting agency, is today one of the major references in tourism on the French, Belgian and Swiss markets.

Thanks to a global vision of leisure and business tourism, Article Onze Tourisme provides each client with a tailor-made solution combining creativity and efficiency.


Influence and media

Expert in media relations, Article Onze Tourisme supports you on your entire strategy of influence for extensive media coverage

  • image audit
  • strategic recommendation
  • media relations
  • digital influencers
  • content creation
  • media partnerships
  • performance measurement
  • press trip
  • media monitoring
  • crisis communication

Thanks to a solid knowledge of the media and also long-term and trustworthy relationships with the press, Article Onze Tourisme assists tourism professionals in their communication strategy, audit and analysis of issues, its development and implementation in a results’ oriented perspective.

Representation & Promotion

A solid connection to the market at the service of your brand.

  • co-branding
  • workshops
  • roadshows
  • fairs
  • webinars
  • sales challenge
  • competitive intelligence
  • market analysis
  • training
  • e-learning
  • famtrips

To control and develop your tourism offer, Article Onze Tourisme coordinates a strategy with all the players in the industry (TO, OTA, airlines, distributors, travel agents, MICE) thanks to its in-depth knowledge of the market. A team of dedicated trade experts will assist you in establishing a lasting and productive relationship in order to achieve your ROI objectives.

Whether your approach is B2B or B2C, Article Onze Tourisme offers you innovative or traditional concepts for a tailor-made and creative solution.

Digital & Social Media

With more than 85% of the French people connected, the power of the Internet and social networks is undeniable. In a world that is always moving faster and in which a follower acquires value when he becomes a customer or ambassador, the key to our success is to combine creativity, commitment and performance measurement.

  • influence
  • notoriety
  • creativity
  • virality
  • community
  • reputation
  • conversion
  • commitment
  • storytelling
  • referencing
  • training
  • ROI

Article Onze Tourisme develops innovative communication with influencers based on a dedicated database and powerful tools. The agency engages your communities on social networks through its community managers. To allow you to emerge on the web and generate leads, Article Onze Tourisme develops a referencing strategy and communication actions according to the objectives. The agency also allows you to develop your skills throughout your professional career and supports you in the creation of your materials.

Hospitality Marketing & Sales

Increase the sales of a hotel establishment in France or abroad, develop the reputation of a brand, control its e-reputation

  • e-reputation
  • awareness
  • market share
  • marketing
  • performance strategy
  • ROI

Following a qualified audit, highlighting the assets and competitive advantages, Article Onze Tourism designs and deploys a customized strategy to gain market share in leisure and business tourism. The agency relies on a network of professional prescribers to ensure efficient marketing.

Communication & Event

Design and implement a cross-functional tourism promotion campaign.

  • communication campaign
  • advertising
  • promotion
  • event
  • brand platform
  • creative concept
  • space purchase
  • co-branding
  • ROI

Article Onze Tourisme will coordinate a creative communication strategy, using impactful communication packages to deploy a brand image, create the event and execute it.

Discover other great stories…


External Communication Grand Prix with Montreal Tourism

Visit USA France Media Award with NYC & Company

Innovation Trophy with Tourism Australia

PATA Awards for Tourism Australia


The Team

Do you want to put your talent to work for the communication of the most beautiful adventures? Tell us about your desires and experience. Join us now!

Sandrine Ledru
Sandrine LedruAssociate General Manager
Delphine Beauchesne
Delphine BeauchesneAssociate Director
Chrystèle Cazin
Chrystèle CazinMarketing Director
Xavier Gougeon
Xavier GougeonConsulting Director Partner
Lidwine Bernardin
Lidwine BernardinMarketing & Digital Manager
Sihame Haddane
Sihame HaddanePR Manager
Céline Mahéo
Céline MahéoMarketing & PR Manager
Elise Thivillier
Elise ThivillierHospitality Sales & PR Manager
Sophie Castellanos
Sophie CastellanosSenior Account Executive
Sandra Epiard
Sandra EpiardSenior Account Executive
Adil Hmami
Adil HmamiSenior Account Executive
Neelesh Loolchand
Neelesh LoolchandSenior Account Executive Partner
Tom Mahéo
Tom MahéoAccount Executive
Fiona Nicolas
Fiona NicolasSenior Account Executive Partner
Philippe Piotait
Philippe PiotaitSenior Account Executive
Pauline Potiron
Pauline PotironSenior Account Executive
Catherine Senegas
Catherine SenegasManagement Assistant
Fanny Tesson
Fanny TessonAccount Executive
Stéphanie Trinh
Stéphanie TrinhSenior Account Executive

Join Article Onze



Article Onze Tourisme has been representing the Algarve as its PR agency in France since 2015. The entire team has been developing with great success, the promotion of the Algarve region among Airlines, Tour Operators and Media. Algarve Tourism Board has seen completely satisfied its goals and objectives reaching high levels of success by the hands of this company and its team. Sandrine Ledru leads in a very professional way a multidisciplinary and professional team, developing a successful activity among the tourism industry by implementing varied PR events.
Helga Cruz, Marketing & Communication Manager, Algarve Tourism Bureau
The Greater Miami Convention & Visitors Bureau has being represented in France and Belgium by Article Onze Tourism for two years. We have worked closely promoting travel and tourism to the Greater Miami and The Beaches. We have always been extremely satisfied with the high level of professionalism and proactive attitude of the company, the staff is exceptionally service-minded.
Judith Patrón-Fernandez, Director of Sales Europe, Greater Miami Convention & Visitors Bureau
With Article Onze we have found a local agency partner that assists Tourism Australia in marketing the destination in conjunction with trade and media partners and helps us to maximize our promotional opportunities in France. Article Onze not only provides excellent skills in the digital and social media area, but is also, most importantly, well connected with the media and trade – a vital part of our business. The dedication of the team to servicing our account is very high and we value their strategic insights and the great partnership we have.
Eva Seller, Regional General Manager Continental Europe, Tourism Australia
Very professional agency with a very good knowledge of the tourism industry, lifestyle, and luxury hospitality. Their in-depth knowledge of the media and their privileged contacts with numerous journalists and press personalities ensure very high-quality press coverage.
Edouard Ruchti, General Manager, Relais & Châteaux, Grand Cœur & Spa **** à Méribel et Club de Cavalière & Spa ***** au Lavandou
To be demanding means to show interest, which is demonstrated by Article Onze’s daily work with our company. The digital transformation of our businesses leads us to be more responsive and innovative, which we ask our partners to do in return. With success here today, let us continue to work joyfully!
André Barbé, General Manager, Semitour Périgord
Article Onze has been supporting us in our PR strategy in France and Europe for 4 years. In addition to being friendly, the team is competent, professional and full of propositions. Our results are constantly increasing and we have always been able to count on the availability, reactivity and listening skills of the agency to react to our problems and provide adapted solutions. The work is done with enthusiasm, rigour and creativity, we are delighted with our collaboration with the team of Article Onze.
Marie-Xavière Hocquemiller, Digital, communication and marketing manager, Logis
I feel privileged to have had the opportunity to work with Article Onze. Rarely have I met a team of this stature with a perfect knowledge of the tourism industry. To describe this agency, I will use the following words: creativity, efficiency and responsiveness. Moreover, they are attentive, always reachable and fully committed. Are you considering a collaboration with Article Onze? I would say yes, go ahead. Professionalism and competence guaranteed!
Tove Eliassen, General Manager, Norvegian Tourism Board in France
What a pleasure to work with Article Onze Tourisme. The team is exceptionally professional and efficient. Deliverables are respected, and follow-ups are very rigorous. Moreover, their sense of creativity and their perspicacity in proposing projects are very reassuring. Without any hesitation I can recommend their services.
Annie Bouchard, Area Sales manager, Groupe Germain Hôtels
Our collaboration with Article Onze has begun few years ago they were representing at this time Jordan on the French market. We have been very quickly aware of their service quality and we have made the decision to hire Article Onze for our Media Relations. Article Onze has an original and professional approach with a constant concern to improve and find solution to face challenges related to our industry. Our communication with Article Onze is optimal and based on a mutual confidence which is rare nowadays…
Francis Bertrand, Vice-President International Sales, Mövenpick Hotels & Resorts
The Guadeloupe Islands Tourism Committee has entrusted Article Onze with its media relations for 10 years. Article Onze was able to create a complicity with our company combining reactivity and seriousness. The agency has proven it skills in the development of communication opportunities and in supporting strategies to optimize visibility with the press and professionals.
Willy Rosier, General Manager, Guadeloupe Islands Tourism Committee
Article Onze has been working with TOM for a year and the editorial team is delighted! The agency is aware of the challenges of Digital for the Tourism industry and perfectly know the social media sector. The chronicles signed by Article Onze mix rigour, open-mindedness and are very well written. TOM is proud to testify to this expertise.
Guillaume Poulain, Editor in Chief, Travel On Move /
A big thank you to Article Onze for the work done in close collaboration with us. They allowed us to communicate with many journalists and gave us the keys to succeed our interviews with them. Their involvement and availability were particularly appreciated by our team.
Julie Meunier, Co-founder,
Since 2011, Article Onze followed and accompanied the transformation of the Musée Unterlinden. Ensuring perfectly relations with the media no matter what the situation is, the agency knows forge links in a climate of trust and serenity, which is pretty rare in today world of communication.
Pantxika De Paepe, Chief Curator and Director, Musée Unterlinden (Colmar, France)
Article Onze allowed us to send one of our editors to visit the Big Apple in November 2013 to promote New York City activities and hotels. We also had the chance to go to Quebec to attend Montreal in Lights in February 2014. Very professional, responsive and attentive to our needs, it is an agency that I recommend to all travel trade actors.
Alex Quilghini, Editor,
The number of years spent working with Article Onze simply testifies to the general satisfaction of Air Caraïbes : a professional team, attentive to the expectations and constraints of its client, with irreproachable relationships, demonstrating versatility, availability, passion on any problem entrusted and know-how in all areas of work (tourism, events, partnerships, public relations…).
Célia Joachim, Communication and Marketing Manager, Air Caraïbes
Article Onze Tourisme is always really ressourceful and full of knowledge about Miami: the latest hotel openings, the best activities to do, the fun attractions and sightseeing… It always reassuring for us tour operator to have a reliable partner such as Article Onze Tourisme.
Soline Larson, Product Manager, Nautil
As the Product Manager of Les Maisons du Voyage for North America, it is easy for me to say that Article Onze Tourisme is a very professional, serious, efficient company. Talking about our relationships, we had several workshop about Miami, a colleague of us working for group knows now Miami thanks to The Fam he joined last jun. No doubt Article Onze Tourisme is a good representative for the Destination of Miami.
David Chaumeil, North America Product Manager, Les Maisons du Voyage
This is to express my satisfaction about the collaboration between TUI France and Article Onze Tourisme acting as rep in France for for GMCVB. They are always available for trainings, very helpful for my silly questions, and are pushing very much to maintain a high level of awareness of this destination in order to get a maximum exposure in my various brochures and websites. This team work is very satisfactory and my wish and interest is that it remains with no change.
Rémi Vénitien, Senior Product Manager, TUI France
In the time we have worked with Article Onze, the agency has been extremely successful in raising the profile of New York City throughout the travel industry and in the consumer and trade media. Their proactive strategies have helped maximize travel trade and public relations opportunities to showcase the best of what the City’s five boroughs have to offer. In addition, Article Onze has helped expand NYC & Company’s social media presence in the market, providing a new channel to communicate our message in a thoughtful and compelling way. Article Onze have done an excellent job.
Fred Dixon, President and CEO , NYC & Company
Working with Article Onze allowed us working on the French market although we are not physically in France. The agency has helped us selecting and finding the right journalists and media to travel to Denmark and experience our destination.
Erica Kircheis, Press and PR Manager Italy, France & Spain, Visit Denmark
We have been working with Article Onze for more than a year now and we appreciate their professionalism, their responsiveness and even proactivity. Our interlocutors are professionals and fully meet our expectations.
Lydia Morinaux, Executive Director France-Benelux-Switzerland-Germany, Air Transat
I had the opportunity to work with Article Onze Tourisme during the period when I managed Etihad Airways in France and especially on the development of the destination Australia. The Article Onze Tourisme teams, representing the destination, have proven to be particularly effective and creative, particularly during the various promotional operations on the market and the choice as well as the approach on the relevant segments. The choice and association of partners was a key element in the success of the continuous growth in this market, which is naturally challenging but at the same time full of great opportunities.
Robert Chad, Head of France, Belgium & Netherlands, IATA (International Air Transport Association)

With this message, I would like to express my complete satisfaction with our collaboration with the Article Onze Tourisme team on behalf of Miami. Whether it is the organization of sales missions, BtoB events or simply exchanges concerning the market and trade activity in France, the team is always open and attentive to the requests and suggestions of their partners.

In particular, I have very good memories of organising a Miami Eductour with a network of travel agencies, not always easy given the network’s requirements, but the team ensured and satisfied everyone. It is a pleasure to work with them!

Stefanie Kammerer, Sales Promotion Manager, XL Airways
We have had the pleasure of working with Article Onze Tourisme on Australia for a few years now. We have always been satisfied with the proactivity, ideas and professionalism of the team. This collaboration with Article Onze Tourisme is rich in both the results and the quality of the exchanges.
Fatma Ahmad Saeed Binghelaita Al Mehairi, General Manager France, Etihad Airways
Air France is always delighted to collaborate with the entire Article Onze Tourisme team in charge of Miami. Their professionalism, responsiveness and good humor are greatly appreciated. We can count on their commitment on a daily basis. Together, we have successfully completed some great projects and will continue to do so.
Valérie Le Quillec, Head of Sales Actions North & South America, Air France
As a North American product manager, I am delighted to have been working with Article Onze Tourisme for several years. I know them particularly well for their work on the city of Miami but also for all the destinations they represent. In any case, they are really efficient, available and talented. It is easy for us to contact them to answer our questions, in addition, they organize various events to promote and inform about destinations. They are very competent in all aspects of communication, event management and organization. This year, I worked with them on a dedicated eductour and it was a pleasure to organize it: everything was done easily, quickly and professionally. I will not hesitate to contact them in the future for a partnership or training for my team.
Loreline Branswyck, Marketing Manager, VISITEURS

We consider that the reputation and knowledge of the city of Miami here in France is booming since it is represented by Article Onze Tourisme. We are fortunate to have very often exchanges, training for our sales teams, and emailing that keep us informed of new products and upcoming events in the city.

The representatives of Article Onze Tourisme know the destination well and know how to share with us their passion for the city. The actions carried out are always in the right direction and we are delighted with this collaboration.

Antony Enault, Senior Advisor Production North America & Bahamas, Cercle des Vacances
We have the pleasure of collaborating with Article Onze Tourisme for almost two years and during this period they have managed to provide us with significant value and further increase awareness on Greek destinations and Marketing Greece in the French market. The team is very passionate, professional and responsive, making Article Onze Tourisme a trusted partner to which we can rely on in achieving our vision and goals.
Loanna Dretta, CEO, Marketing Greece




Integrated expertise to take your project further

In order to accompany you even further, Article Onze Tourisme relies on the strength of its international network, ITCN (International Tourism Communication Network), which it co-founded. The complementarity of independent agencies, all specialized in tourism marketing and media relations dedicated to tourism, allows our clients to reach out to the four corners of the world.

Deployed in 18 countries, each ITCN member agency is a leading player in the tourism communication and marketing market. A rich network that allows us to pool our talents to offer you the most effective communication campaigns.

Learn more about the ICTN Network :

All the latest news…

Article Onze is member of :


Everyone has the right to freedom of opinion and expression; this right includes freedom to hold opinions without interference and to seek, receive and impart information and ideas, except to answer for the abuse of this freedom, in the cases determined by law.